Banerjee, Subrata, <br/><br/>
Advertising as a career 
By Subrata Banerjee 
 - 2nd ed. 
 - New Delhi:  NBT,  2002. 
 - 240p. 
<br/><br/><label>ISBN: </label>8123715978 
<br/><br/><label>Subjects--Index Terms: </label>Advertising & public relations 
<br/><br/><label>Dewey Class. No.: </label>659.1